Market development scale
In 2021, the global freestanding bathtub market size was $3.111 billion and is expected to reach $5.574 billion by 2032, with a projected CAGR of 5.4%.
With the increasing consumer demand for high-quality bathroom equipment, the solid surface bathtub market is developing rapidly, and the market size is expected to continue to expand in recent years. In addition, driven by housing demand, design upgrades, and other driving factors, the solid surface bathtub market will continue to develop rapidly and expand the market size.
Market development drivers
- Increased demand for housing
With the acceleration of urbanization and the substantial increase in the urban population, the demand for residential and commercial housing has increased, making activities in the field of house decoration gradually popular, especially in the residential and hotel markets. In the residential market, the demand for high-quality bathroom equipment is increasing due to the increasing emphasis on the beauty and comfort of the bathroom. In the hotel market, as hotels want to improve the customer's stay experience, the purchase of high-quality bathroom equipment has increased. It has promoted the development of the solid surface bathtub market.
- Aesthetic upgrade, personalized demand improvement
Consumer aesthetic upgrade, the aesthetic and practical demand for bathroom equipment, due to the solid surface bathtub's beautiful and seamless appearance, durability, and ease of maintenance, in addition to customizable according to consumer preferences, making consumers demand for solid surface bathtub increased, promoting the expansion of the solid surface bathtub market size.
- Technology upgrade, higher environmental protection attributes
With the progress of science and technology, the production process of manufacturers is also constantly improving, with the continuous breakthrough of manufacturing technology, the design of solid surface bathtubs increases, more attractive to consumers' desire to buy, not only that, to better promote the development of the market, the general selection of high performance, sustainable, non-porous and hypoallergenic solid surface materials, The solid surface bathtub will be more environmentally friendly, comfortable and practical.
- Economic factors
With the rapid development of the economy, consumers' disposable income has increased, and more efforts have been made to house decoration, especially bathroom decoration projects, making more consumers willing to buy high-quality bathroom equipment, increasing the demand for solid surface bathtubs, and promoting the development of the solid surface bathtub market.
Market development prospect
- Growing demand
The development of urbanization and the rapid increase of urban population have increased people's demand for housing, especially residential housing. As people pay more and more attention to aesthetics and house decoration activities increase, the demand for high-quality bathroom equipment has also increased. The increase in urban population has promoted the commercial development of cities, especially the hotel industry, which has a better-improved user experience and will invest in high-quality bathroom equipment. It's expected that in the next few years, people's demand for high-quality bathroom equipment (including solid surface bathtubs) will continue to grow, and the market size of solid surface bathtubs is expected to continue to expand in the next few years.
- Healthy and environmentally friendly
With the progress of science and technology, the technology of manufacturers continues to break through, and manufacturers generally use high-performance, sustainable, non-porous, and hypoallergenic solid surface materials to make solid surface bathtub, which has less impact on the environment, are more environmentally friendly and durable, and non-porous design can better resist mold, in addition, solid surface bathtub looks beautiful and seamless. Easy for consumers to clean and maintain daily, protect the health of consumers, in line with consumers' growing environmental protection and health awareness, it is expected that consumers' demand for solid surface bathtubs should continue to grow in the next few years.
- Aesthetic and personalized needs are improved
Consumers' aesthetic upgrade, the demand for bathroom equipment no longer stays in the practical aspects, improve the aesthetic demand for bathroom equipment, and the solid surface bathtub looks beautiful and luxurious and uses seamless finishes to meet consumers' aesthetic needs. In addition, the solid surface bathtub can also be customized according to consumers' preferences, improving consumers' desire to buy. This increases consumer demand for solid surface bathtubs.
Market development constraints
- High cost
The raw material cost of the solid surface bathtub is high, and the complex manufacturing process with a seamless design can increase the manufacturing cost. In addition, the difficulty of installing a solid surface bathtub is higher than that of a traditional bathtub, and it is generally required to be installed by a person with installation technology or a professional installation worker, which may result in higher installation costs. If a solid surface bathtub is to be installed in an older house, the original space and interior layout may require a custom bathtub and a suitable installation method. Customers who are more sensitive to price may affect their desire to buy solid surface bathtubs, thus affecting the development of the solid surface bathtub market.
- Substitute threat
Bathtub manufacturing materials are innovative, such as more durable and beautiful acrylic, glass fiber materials, and so on. The price of these materials is usually lower and has a certain market size, and the surface material of the solid surface bathtub is difficult to occupy more than its market share in a short time. In addition, consumers are more familiar with these materials, and the awareness of solid surface materials of solid surface bathtubs is low, which will lose many potential consumers virtually, hindering the development of the market.
- Recession
Steady economic growth will increase consumer disposable income, and on the contrary, a recession will reduce consumer disposable income and reduce consumer investment in high-quality bathroom equipment. In addition, the economic downturn will also affect the demand for housing, affecting the development of real estate and construction industries, reducing the demand for high-quality bathroom equipment (including solid surface bathtubs), and affecting the development of the solid surface bathtub market.
With the continuous development of urbanization, people's demand for housing continues to increase, economic growth increases people's disposable income, along with people's aesthetic upgrading and manufacturers' technological upgrading, people's demand for high-quality bathroom equipment increases, with the improvement of people's health and environmental awareness, people's demand for solid surface bathtub continues to increase, it is expected that in the next few years, Environmental protection and intelligence will become an important development direction of the solid surface bathtub market, and the solid surface bathtub will be more and more loved by people!
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